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CLE Seminars for Attorney Marketing
Referrals from other attorneys are a primary source of new business for many
legal practitioners.
One way you can maximize incoming attorney referrals is to teach a CLE (continuing
legal education) seminar for lawyers who specialize in a complementary
area of the law. The majority of states require attorneys to achieve a minimum level of CLE credits
on an annual or bi-annual basis.
Gaining approval to teach a legal CLE course is usually quite easy. First, select one or more topics that reflect your areas of expertise.
Popular topics include:
- Basics 101
- The impact of new or pending legislation
- Successful case strategy
- Legal ethics
Visit your state bar association’s website or call the Education department to learn how you can become an authorized instructor.
Typically, you need to fill out an application with pertinent facts about the course. The state bar may require a small fee to cover handling
costs and is likely to take four to eight weeks to process your application.
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Click here to download a sample template of an attorney marketing plan.
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