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Competitive Intelligence for
Law Firms, Lawyers, Attorneys
Ignore the competition at your own financial peril. Almost 1 million of your fellow attorneys are searching for
new business, including the business you want for yourself. Do not let them steal your clients, lure your best prospects or
steal your employees.
Here are six basic questions you can use to analyze your competition. Record your answers on paper so you can study
the unique dynamics of your competitive environment.
- Who are your top 5 competitors?
- What are your competitors’ strengths and weaknesses? What is your best advantage?
- When is the best time to launch a competitive campaign?
- Where is the gap in the market that your competitors may be overlooking?
- Why do prospects choose you over the competition? What is your success rate when you go head-to-head with the competition?
- How can you further differentiate your services from the competition?
Find a way to search news databases to compare your press coverage to that of your competitors. We can help you prepare a
competitive intelligence program for your law firm or litigation support practice.
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Courting Your Clients:
The Essential Guide to Legal Marketing
If you like the quality of our legal marketing resources, chances are you will love the business development
methodology contained in the book.
Discover what works best for attorney marketing, as well as the
Top 10 Legal Marketing
Mistakes to avoid.
All this for just $24.95 plus shipping. Why wait?
Click here now to get your copy of
Courting Your
Clients.
Need Help with Your Legal Marketing and Business Development?
Margaret Grisdela, Author of Courting Your Clients
and Founder of Legal Expert Connections, is
available to talk to you about your legal marketing challenges.
Call her toll-free number at 866-417-7025 to get some immediate ideas that will help you generate new clients.
Click here to download a sample template of an attorney marketing plan.
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