| CLIENT RainmakingTM
CLIENT Rainmaking is a six-step methodology introduced in the book Courting Your Clients. This structured approach starts with an attorney marketing plan and leads the attorney through an organized system to become a "rainmaker" and be recognized for "rainmaking" skills.
We can help you design and implement an effective legal marketing plan customized to meet your business development goals. We can help you with the legal rainmaking techniques identified below. Read about the six steps in the CLIENT Rainmaking approach, which incorporate the law firm marketing techniques listed below.
|
The CLIENT Rainmaking TM Growth Cycle |
| Marketing |
|
Business Development |
|
Sales |
Techniques:
Website
Brochures
Stationery
Direct Mail
Newsletters
Advertising*
Branding*
|
|
Techniques:
Speaking engagements
Publishing opportunities
Public Relations
Seminars / CLE training
Legal Awards
|
|
Techniques:
Power Points
Presentation Skills
Sales Training*
Proposals
Engagement Letters
|
We specialize in legal marketing and business development, and can assist you at any point across the Rainmaking Growth Cycle. *We work with partners in some areas.
Need Help with Your Legal Marketing and Business Development?
Margaret Grisdela, Author of Courting Your Clients and Founder of Legal Expert Connections, is available to talk to you about your legal marketing challenges. Call her toll-free number at 866-417-7025 to get some immediate ideas that will help you generate new clients.
| 
