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Google Advertising for Law Firms and Experts
Google is one of the five most popular sites on the Internet and the #1 search engine in the U.S. Over 380 million people -
half from outside the U.S. - use Google every month to find business and personal information.
Yahoo! is the second most popular search engine.
Imagine being able to present your ad to a prospect precisely when they are searching for your
legal or litigation support services. Add to this dream
the need to pay for your ad campaign only if you get a prospect.
Google AdWords put these features right at your fingertips. Known as "pay per click" or "pay for performance," you can
present ads when a searcher is looking for the exact key words that you specify. These are the ads that appear on the right-hand side
of a Google page under the “Sponsored Links” heading.
More and more attorneys are discovering the benefits of online advertising on Google, Yahoo!, MSN and many other search engines.
It is easy to see how this service is used. Just go to Google and search for an attorney in your practice area. You will see enterprising lawyers bidding for
new legal clients - your prospects! - in text ads appearing on the right side of the screen. We can help you prepare and implement Google and other search engine Internet marketing campaigns for your law firm or litigation support practice.
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Need Help with Your Legal Marketing and Business Development?
Margaret Grisdela, Author of Courting Your Clients
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Call her toll-free number at 866-417-7025 to get some immediate
ideas that will help you generate new clients.
Click here to download a sample template of an attorney marketing plan.
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