Holding a private seminar on a newsworthy topic is a great way to generate leads. We can help you demonstrate your subject expertise to highly qualified prospects whom you carefully select.
We have many ideas on how to structure your program. You can consider partnering with a non-competitive service provider, for example, depending on the topic and format. Just keep in mind that your control over the event decreases in proportion to the number of sponsoring firms involved. The benefit comes if they can help you generate attendance.
You will benefit from our attention to detail, which is essential in planning a successful event. We help you pay special attention to:
- Event speakers
- Facilities
- Attendee list and invitations
- Hand-out materials
- Follow-up efforts to convert attendees to clients
A "Client Appreciation Party" is another popular way to celebrate your client relationships. Consider inviting law firm clients, prospects, partners and staff for a annual party at a local museum, park or sporting event. Design a program that will appeal to men and women of all ages. Have a photographer on hand to capture the fun and create memories for your law firm newsletter.
Need Help with Your Legal Marketing and Business Development?
Margaret Grisdela, Author of Courting Your Clients and Founder of Legal Expert Connections, is available to talk to you about your legal marketing challenges. Call her toll-free number at 866-417-7025 to get some immediate ideas that will help you generate new clients.
