A quick and easy way to evaluate the strength of your current law firm or litigation support marketing and legal business development programs is to conduct a “marketing audit.” Simply review the status of your top business development tools, as listed below.

Top 10 legal and litigation support business development tools:

• Law firm or litigation support website
• Firm & practice group brochures
• Speaking engagements
• Article publishing
• Public relations (PR)
• CLE and training seminars
• Internet marketing
• Newsletters (print and Internet)
• Advertising (print and Internet)
• Client satisfaction survey

You can create the audit program that works best for you. Prioritize the work that needs to be done by scheduling a Phase 1 round of immediate improvements, followed by a Phase 2, until the process is complete.

We can help you prepare or update your personalized Legal Marketing Audit. Contact us by email or by calling 1-866-417-7025 discuss your needs.

Click here to download a sample template of an attorney marketing plan.

Attorney Marketing Plan / Legal Marketing Audit / Attorney Rainmaking
Business Development / Speaking Engagements / Publishing Opportunities
Expert Witness Marketing / Litigation Support / Law Firm Brochure
Law Firm Direct Mail / Legal Public Relations / Legal Press Kit / Legal Press Release
CLE Seminars / Internet Marketing / Google and Yahoo! Law Firm Ads
Lawyer Pitch Book / Law Firm or Customer Satisfaction Survey / Legal Events
Enewsletter / Law Firm Website / Client Development / PowerPoint Presentations
Marketing to Attorneys / Competitive Intelligence / Lawyer Sales Training / Site Map