News

New Insurance Defense Marketing E-Book Gives Law Firms Insight on How to Become Panel Counsel
December 4, 2013

A new “Insurance Defense Marketing E-book,” published by the legal marketing agency of Legal Expert Connections, Inc., provides insurance defense lawyers with guidance on how to get named as panel counsel on additional insurance company panels.

The free 18-page E-book, available in PDF format, helps managing partners and practice group leaders plan for the 2014 legal marketing cycle. While getting a personal introduction to a panel manager is the ideal point of entry to a panel, the E-book explains that personal relationships are increasingly being replaced or supplemented with a panel counsel application process. Read the full news release.

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Contact Margaret Grisdela by email or phone toll-free at 866-417-7025 to discuss your law firm marketing needs. We will discuss your business development goals, review your current marketing activities, and talk about how Legal Expert Connections, Inc. might be of service to you.

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